Tag Archives: united country auction services

Episode 96: Southwestern Consulting Explains How To Be Consistent in 2024



In this episode we gain expert advice from Will Metscher, professional sales and business consultant with Southwestern Consulting.  The key to gaining success in 2024 is being consistent and dedicated to the activities that will drive productivity and ultimately revenue.  We discuss the appropriate steps that are paramount to consistency (identifying your goals, scheduling activities, accountability, etc..).  This episode is geared towards anyone that wants a better outcome in the coming year.  Enjoy..

Will Metscher, Southwestern Consulting

Habit Share app

 


Episode 90: Is a Multi-Parcel Auction the Right Move



In this episode we discuss the use or rather over-use of multi parcel auctions when they may not be in the sellers best interest.  There are times when an auctioneer may recommend the multi parcel auction method because the auction company is accustomed to conducting these type of events.  What if simply subdividing the property into individual tracts and offering them individually would yield a higher return for the seller and not over-complicate the process.  We are joined by our good friend and professional auctioneer, Corky Heard from Clinton, Oklahoma as we discuss the strengths and weaknesses with multi parcel auctions.


Episode 88: Auctioneers Need to put the Sellers First



Mike Brandly joins us in the studio to discuss the differences between white-label online bidding software versus online marketplaces.  We also talk about the use of the Buyer’s Premium and why the industry still has push back from a few auctioneers that have a hard time justifying why they don’t utilize a BP.  As always, Mike is full of insight and a great guest so enjoy the show.

MIKE BRANDLY BLOG

 


Episode 87: Maximizing YouTube Video Marketing with Jeb Brantner



Did you know that YouTube is the 2nd largest search engine in the world?  Did you know it was owned by Google, the largest search engine?  We are joined by professional YouTube marketer and all around great guy Jeb Brantner, who is the marketing coordinator for United Country Real Estate.  He takes us through the reasons why YouTube is a very important tool for real estate and auction professionals to use in their business, then dives in deep with key tips to getting the most out of your videos posted on YouTube.  There is a lot of content in this episode and we hope you enjoy the show.

 

Loom.com

Adobe Premier Pro

Google Keyword Planner

 


Episode 86: Commercial Office & Industrial Space with Russell Hughes



We are joined by premier commercial broker & consultant Russell Hughes, as he discusses the pending surge of vacant office space that is hitting the markets and what to do with it all.  We also talk about industrial warehouse space the coming growth potential in that market segment.  Huge amounts of warehouses are being built with many more millions of sq/ft to come in the future.  Lots of great information from a seasoned commercial real estate consultant.  Enjoy the show.

Hughes Realty Advisors


Episode 85: Email Marketing Best Practices with Kayla & Natalia



We are joined in the studio by the talented marketing team of Kayla & Natalia to discuss several Email Marketing techniques that will drive higher open rates and create stronger engagement and retention.  These two are killing it with digital marketing and their experience with email campaigns, managing post blast metrics and tuning the process to achieve maximum results is paying off in a huge way.  We talk about a lot of best practices that will help you secure higher open rates and build a loyal audience over time.  Enjoy the show.


Episode 81: Solving Issues at Auction Events



In this episode we are joined on the podcast by long time friend and auctioneer Jimmie Dean Coffey as we discuss typical issues that arise at auction and how to handle them.  We tell stories that have happened over the years and even some recent events that needed quick attention.  Enjoy the show.


Episode 79: Equipment Auction Markets & Figgy Pudding



We talk with Mitch Helman with AuctionTime.com about the current used equipment markets for farm, construction and transportation equipment across the U.S.  We also discuss the 2023 equipment sales outlook and what is on the horizon.  But just as importantly we found out that Hormel is launching it’s version of Spam’s Figgy Pudding which is bound to be a real crown pleaser.  Lots of great insight and laughs in this episode, so enjoy…


Episode 78: Advertising Absolute Auctions when it is Not



In this episode we are joined in the studio by Mr. Mike Brandly, professional auctioneer and auction industry expert witness.  Mike talks about a string of recent incidents which involve auction companies using advertising language designed to lead consumers to believe auctions are being held without a reserve price (absolute), when in fact they are not.  This practice has been taking place in the auction industry for years, however consumers are now become aware of the practice and are beginning to hire attorney’s post auction to dispute the outcomes. A very interesting podcast with a LOT of insightful information.  Enjoy the show.

 

Mike Brandly blog


Episode 77: Starting a Commercial Brokerage with Kirsten Flory



We first met Kirsten Flory several years ago on a large commercial project in NE Kansas.  Since then, she has written books, started a podcast show and most of all, opened her own Commercial Real Estate Brokerage in Lawrence, Kansas.  In this episode we talk about all things commercial like the challenges and opportunities that come with opening your own brokerage.  We also discuss the commercial real estate industry in post-Covid times and Kirsten offers some great insight into client relationship management and building loyalty that will last a lifetime.  Great insight from a seasoned professional, so enjoy the show.

Foundations Commercial Real Estate

The Small Business Mindset (book) 

The Small Business Mindset (podcast show)