Tag Archives: digital marketing

Episode 91: Using Google Ad Word Campaigns in your Business

June 8, 2023Episodesadwords, adwords auction, auctions, digital marketing, google adwords, google keyword planner, heritage brokers and auctioneers, marketing, pay per click, ppc campaign, real estate marketing, United Country Real Estatethesalering

Podcast: Play in new window | Download (Duration: 53:24 — 73.3MB)

Huge amount of Google Ad Word knowledge shared by the founder of Adwords Nerds, Dan Barrett. He has built a well respected company that helps brokers, investors and the real estate industry with unique approaches that include using paid traffic, organic traffic and SEO, social media marketing, offline research and much more. In this episode Dan breaks down the process of how your implement Adwords and pay per click (PPC) campaigns. This is a great show so enjoy…

ADWORDSNERDS.COM

Episode 89: Using Artificial Intelligence in Real Estate

May 18, 2023Episodesad copy, ai, artificial intelligence, blogs, chat gpt, computers, digital marketing, Heritage Brokers & Auctioneers, marketing, real estate articles, real estate for sale, realtors, United Country Real Estate, writing blogsthesalering

Podcast: Play in new window | Download (Duration: 1:05:29 — 89.9MB)

The use of Artificial Intelligence (AI) has rapidly become a huge conversation topic across the globe. Programs like Chat GPT allow users to source a wide range of knowledge and data which is delivered in a clean narrative useful format. Technology expert Jim Nowak joins us in the studio to discuss elements of how AI works and better yet, how the real estate & auction community can use it. Enjoy the show.

CHAT GPT

Episode 85: Email Marketing Best Practices with Kayla & Natalia

April 14, 2023Episodesauction marketing, digital marketing, eblast, email, email blast, email marketing, Heritage Brokers & Auctioneers, marketing, real estate marketing, united country auction services, United Country Real Estatethesalering

Podcast: Play in new window | Download (Duration: 41:18 — 56.7MB)

We are joined in the studio by the talented marketing team of Kayla & Natalia to discuss several Email Marketing techniques that will drive higher open rates and create stronger engagement and retention. These two are killing it with digital marketing and their experience with email campaigns, managing post blast metrics and tuning the process to achieve maximum results is paying off in a huge way. We talk about a lot of best practices that will help you secure higher open rates and build a loyal audience over time. Enjoy the show.

Episode 84: Digital Flipbooks and Car Wraps with EMS

April 6, 2023Episodesadvertising, auction marketing, Auctioneer, broker, car wrap, digital marketing, flipbook, marketing, real estate agent, real estate marketing, United Country Real Estatethesalering

Podcast: Play in new window | Download (Duration: 54:23 — 74.7MB)

We are joined by the professional project marketers at Enhanced Marketing Solutions (EMS) to discuss the huge opportunities that exists with digital flipbooks. These are an extremely way to get powerful visual marketing messages out to prospective buyers on upcoming auctions and traditional listings, as well as they can be utilized for listing presentations, agent recruiting and pitch decks. We also leverage their experience with vehicle wraps and vinyl graphics that can drive business and brand recognition, even when your not personally working. This is a very informative episode, so enjoy the show.

Episode 43: Real Estate Marketing with Sophia Chavez-Barroso of Enhanced Marketing Solutions

February 2, 2021Episodesdigital marketing, enhanced marketing solutions, mineral marketing, print marketing, real estate marketing, social media marketing, United Country, United Country Real Estate, viral video marketingthesalering

Podcast: Play in new window | Download (Duration: 53:30 — 52.6MB)

Real Estate marketing is challenging and can make the difference between a successful sale or auction, and not getting the property sold. We are joined in the studio by Sofia Chavez-Barroso who leads the Kansas City based real estate marketing company Enhanced Marketing Solutions (EMS). She brings us some great insights into current trends, using key words and phrases to capture more attention and we break down some of the marketing elements into what works and what doesn’t.

Enhanced Marketing Solutions

Episode 40: Writing Powerful SEO Copy & Living in Costa Rica with Mike Krieg

November 10, 2020Episodesagent, agriculture, Auctioneer, broker, Central America, costa rica, digital marketing, Google Search, Guanacaste, Hacienda Pinilla, marketing, Mike Krieg, Organic Search, real estate, realtor, Search Engine Optimization, SEO, Tamarindo, Training, United Country, United Country Real Estatethesalering

Podcast: Play in new window | Download (Duration: 44:46 — 45.6MB)

Find out how to make your listings show up higher on Google searches through powerful SEO strategies from Mike Krieg. We also discuss living in Costa Rica and how awesome that country has become over the years. Mike has been operating in Costa Rica for many years and gives wonderful insight. We also play a second round of the “Statistics Game” with Trina and Mike. See who wins the round.

Mike Krieg – Gypsy

Costa Rica Properties For Sale

Episode 34: Heavy Equipment Sales and Auctions with Nate Stack

September 4, 2020Episodesagents, aircraft, auction, Auctioneer, auctions, brokers, construction equipment, digital marketing, Equipment Auction, farm equipment, Heavy Equipment, marketing, national day, Online Auctions, trailers, transportation, trucksthesalering

Podcast: Play in new window | Download (Duration: 40:11 — 40.0MB)

Equipment sales and auctions have become stronger and gained a lot of international recognition. We discuss online equipment auction and retail equipment sales with Nate Stack of Sandhills Publishings and AuctionTime.

Also, we covered all of the Nationally recognized holidays for the first week of September, there are some odd ones on this list.

check it out and enjoy the show.

National Day Calendar

Episode 26: Equipment Auctions and Livestock with Darby Walton

October 29, 2019Episodesauction, Auctioneer, auctions, Bid Calling, bidding, brokers, digital marketing, Equipment Auction, Heavy Equipment, Livestock, Livestock Auction, Online Auction, property video, real estate, realtorthesalering

Podcast: Play in new window | Download (Duration: 39:56 — 37.2MB)

Auction Session: This show is dedicated to the auction industry as we talk with Darby Walton of Upper Sandusky, Ohio.

Darby is a 3rd generation auctioneer that is rapidly coming up in the industry. In this episode we discuss Equipment Auctions, Purebred Livestock and even get a surprise clip of his International Auctioneer Contest appearance in 2014.

Another fun filled episode, check it out.

Professional Ringmens Institute

United Country – Walton Realty & Auction Company

Episode 24: Instagram and Antiques with Jason Roske

September 8, 2019Episodesagents, auction, Auctioneer, auctions, Bid Calling, bidding, brokers, digital marketing, facebook, Facebook Video, homes, Instagram, Linkedin, marketing, Online Auction, photography, property video, real estate, realtor, sales, Social Media, Training, Twitter, video, video productionthesalering

Podcast: Play in new window | Download (Duration: 49:20 — 45.7MB)

Jason Roske is always a wealth of information and we welcome him back to The Sale Ring. In this episode we discuss Instagram and the advantages of using it for social media marketing. We also talk about trends in the antique auction markets across the country and some of the hot items.

Tune in and enjoy this fast paced episode as we gain insight from veteran auctioneer, Jason Roske of the KC Auction and Appraisal Company.

Episode 21: Home Warranties and International Sales with Doug Adams

June 27, 2019Episodesagents, auction, Auctioneer, auctions, brokers, Business Coach, buyer leads, digital marketing, Home Warranty, homes, International Sales, land, marketing, Online Auction, online leads, real estate, real estate closing, real estate title, realtor, sales, title work, Trainingthesalering

Podcast: Play in new window | Download (Duration: 49:31 — 45.7MB)

Doug Adams, chief operations officer of United Country Real Estate joins us in the studio to discuss the importance of Home Warranties. There are a variety of home warranty companies out there like Global Home USA,. Home warranties are quickly becoming a staple in residential real estate transactions, so you will find this episode timely and informative.

We also talk about selling real estate offices internationally, as he leads the sales operations for franchises sold outside the U.S. Doug is a wealth of information and we get into some great discussion.

Trina educates us about squirrels that are using illegal drugs, and over priced cantaloupes. You don’t want to miss this show.